Backstory
Innov8rs, a conference creator for innovation departments in large corporations (5000+ employees) wanted to offer something new.
But would overloaded execs invest their limited hours into a ten-week education & mentorship program? Would they even read past the landing page headline?
Work
- Value prop
- Website copy
- Wireframe
Outcome
A flood of signups from some of the world’s biggest brands – including Toyota, Siemens, Warner Media and more.
Got more people to “click”
“Devorah created a strong value prop that made our offer instantly more compelling. She wove in details throughout the copy that got more people to “click”. Great job!”
— Hans Balmaekers, CEO at Innov8rs
It’s not just the words that
make a difference, it’s the
strategy behind them.
Copywriting = 80% what to say + 20% how to say it
Ready to hit the start button on increased sales + profit for YOUR company?
